Digital Marketing and Team Collaboration
COURSE FEE: ₦2000 NGN
Usman Maimuna Abdulrahman
About the Course Facilitator
Maimuna is one of the first facilitators of ShuraForAll Platform under Women in Technology Initiative. She is a marketing strategist and team development coach with a great background in guiding women and youth toward building sustainable marketing skills. Participants can expect a supportive, interactive, and empowering learning environment.
About the Course
Marketing and Team Collaboration is a 4-module training designed to help participants understand the fundamentals of marketing while developing the essential teamwork skills required to implement marketing projects successfully. The course blends practical marketing knowledge with real-life teamwork experiences, encouraging participants to learn, plan, and execute group-based marketing tasks collaboratively.
The program is tailored especially for women interested in expanding their understanding of marketing, communication, and collaboration in professional or community-based settings.
Getting Started
Participants will be grouped into small teams to enhance engagement and learning through peer interaction. Before the course begins, participants are expected to:
Join the class communication platform (e.g., WhatsApp or Google Classroom).
Review the course outline and schedule.
Introduce themselves to their team members.
Ensure access to a digital device for research, group discussions, and assignments.
Each module will include interactive sessions, short projects, and reflections to strengthen understanding and application.
Course Objectives
Develop the practice of giving high attention to detail.
Performance Evaluation
Participant performance will be evaluated based on:
Team Participation (30%) – active contribution during discussions and teamwork.
Module Assignments (25%) – completion of practical marketing tasks per module.
Final Project (30%) – group presentation or marketing campaign proposal.
Attendance & Engagement (15%) – consistency and involvement in sessions.
Peer feedback and facilitator assessments will both be used to ensure fair evaluation.
For more detailed information about the course, please read the attached file.
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